Project

Website SEO
Search and Conversion Systems

Case-study-driven SEO work across healthcare, dental, restaurant, and local service sites, including technical cleanup, metadata, location pages, and conversion paths.

Overview

I use SEO work as part of a larger business system: the site has to be faster, clearer, easier to convert from, and easier for search engines and AI discovery tools to understand. My work across healthcare, dental, wellness, restaurant, and local service sites combines technical cleanup, service-page architecture, metadata, location pages, internal links, mobile usability, and conversion-focused calls to action.

The strongest examples include OFSIH, Bellaire Modern Dental, iDrip Health, and Bolton's Famous Hot Chicken. Each market was different, but the underlying goal was the same: turn an underperforming web presence into a more useful business asset.

OFSIH: SEO, security, and visibility repair

For OFSIH, I rebuilt and optimized the web presence around speed, search visibility, patient conversion, and long-term control. I reduced hosting from $150 per month to $10 per month, created more than 250 location-specific SEO pages, and helped increase page visits by 15% within the first three weeks.

I also corrected visibility problems tied to clickjacking and SEO spam, added malicious bot deterrence, improved technical structure, and strengthened the foundation for organic clicks and call volume.

Bellaire Modern Dental: trust and conversion

For Bellaire Modern Dental, I created more than 200 location-specific pages, improved metadata and page structure, surfaced more than 550 reviews, and strengthened the pathways from service research to form submission.

Within the first three weeks, the site saw a 12% increase in visits, more form submissions, stronger engagement time, and improved Google positioning.

Local visibility across different markets

For iDrip Health, I built the local SEO foundation for IV therapy, virtual health consultations, weight loss programs, concierge wellness, and personalized care in Katy and Houston. For Bolton's Famous Hot Chicken, I rebuilt an outdated restaurant site, improved SEO, and made the ordering paths clearer through Uber Eats and DoorDash.

That range is important because good SEO is not one tactic. I adapt the page architecture, content, trust signals, and conversion flow to the business model.

Capabilities demonstrated